Royal Cigarette was a large tobacco company from Brunant. Royal Cigarette is no longer in existence but some of its subsidiaries are still around in other businesses. After the Brunant v. TobacCorp case in 2001, Royal Cigarette shut down between 2001 and 2003, though they had been in decline though the 1990s.



Indian cigars

Indian Cigars and Cigarettes was a cigar and specialty cigarette brand founded in 1873. It was taken over by Royal in 1904. Originally making cigars only, they were famous for their "premium hand-wrapped techniques", their "special blend of Cuban and Brunanter tobacco" and for their colorful labels, which depicted American Indians (Native Americans) wearing headdresses and placed in "typical" western scenes. Indian then began to make their specialty cigarettes in 1926, in essence a small cigar. The brand was scrapped in 1957 due to high import costs for tobacco.


Victory poster 1944

1945 Victory ad

« Light a Victory, the cigarette that's winning the war!  »

Victory was a brand of cigarettes which was one of the most popular in Brunant. It was founded in 1911 and it quickly became a favorite with soldiers. Victory used the motto of "the cigarette that won the war" and was a target to soldiers for many years.


« Varadero, as fine as the gentleman smoking it  »

Varadero was a brand of Cuban cigars marketed in Brunant, Libertas and much of Southern Europe. It was made from tobacco grown from a farm in Cuba. The brand was introduced in 1912 but only gained popularity in the post-WWI period. After Cuban tobacco was nationalized following the Cuban Revolution Varadero was made from Brunanter tobacco, but sales fell instantly and the brand was shelved in 1961.

Red SealEdit

Red seal label

Red seal cigarettes "fort"

« Trust in the Red Seal of quality  »

Red Seal was one of the few companies not originally forming part of Royal. Red Seal was founded in 1885 and quickly gained a reputation for being "the working-man's choice". Often considered a cheap smoke (in 1918 it cost 0,5 Thaler per pack, it was popular with the average Brunanter. Red Seal, while known for its smokes was also a brand of teas (tisanes) and coffees. Red Seal cigarettes were removed from the market after large Supreme Court cases, but the company has survived as Red Seal Teas and Coffees.



Mona cigarettes from the 1950s

The De Luxe Cigarette company, founded in 1900 was an Anglo-Brunanter company which sold premium cigarettes. Under the De Luxe brand (Deluxe from 1921) they catered to the upper stratus of society and featured elegant actors in their ads. In order to appeal to women, they launched the "Mona" brand in 1914, which were long slim cigarettes. Due to competition from Royal Cigarette and Waagenstein & Sons their market shares fell significantly and in 1931 (in part due to the depression) they were taken over by Royal. The brand was scrapped in 1933 due to dismal sales but it was returned in 1951. The new Deluxe was renamed Mona in 1953 to target women, their main customers. They introduced the "Safety Cigarette" that year, which was the first commercialized cigarette in Brunant using filters. The Mona brand was ended in 1970.